gtm-skills

Lead Gen Tool Builder

Scaffolds a working, self-hostable lead generation tool: a ZoomInfo-style web app with a left filter rail, a sortable company/contact results table, and a CRM push bar — backed by the Explorium data API, with CSV import/export and field-mapped push to HubSpot and Salesforce.

Unlike the other skills in this repo, which run a prospecting or enrichment workflow inside your current Claude Code session via the Vibe Prospecting MCP server, this skill produces a standalone app the user can run, deploy, and hand to their team — a real lead-gen tool, not a one-off list. Reach for list-builder or enrich-company when the user wants a prospect list right now; reach for this skill when they want a tool they can keep using, host, demo, or white-label.

No personal keys are stored in this skill. The bundled backend reads every credential from a local .env file at runtime — nothing is hardcoded, so the generated app is safe to fork, self-host, and share outside your org.

When to use

Trigger this for any request to build a lead-gen / prospecting / sales- intelligence app, a company-or-contact search interface, an Explorium-powered app, a self-hosted ZoomInfo/Apollo.io/Clearbit alternative, or a “find leads → enrich → push to CRM” tool that should exist as its own app rather than a single list. Example phrasings: “build me a lead gen tool”, “I want something like ZoomInfo but self-hosted”, “scaffold a prospecting app with HubSpot push”, “give my team a company search tool backed by Explorium”.

What you get

The bundled template (assets/leadgen-starter/) is a ready-to-run app:

Workflow

1. Copy the template into the user’s workspace

cp -R "<this-skill-dir>/assets/leadgen-starter" ./leadgen-app
cd leadgen-app

Don’t copy node_modules, dist, or .env — the template ships without them.

2. Get API keys

Only Explorium is required to search; HubSpot/Salesforce are optional and only needed for CRM push. Summarize from assets/leadgen-starter/README.md:

3. Configure and run

cp .env.example .env      # paste in the keys from step 2
npm install
npm run dev                # API on :4000, web app on :5173

Open http://localhost:5173. Search works with just the Explorium key; the HubSpot/Salesforce push buttons activate once those keys are present.

4. Verify

Run a small company search (e.g. Country = US, Employees = 51-200) and confirm real results load. If CRM keys were provided, select a couple of rows and push to confirm the success modal returns real created-record IDs.

Architecture

Customizing

Limitations